Artemisse Magazine interviews Alexander, a dedicated art collector and patron, whose collection spans both contemporary and classical works. We delve into his passion for collecting, personal inspirations, and advice for new collectors.
Artemisse Magazine: What inspired you to start collecting art?
Alexander: My journey started during a trip to Italy in my early twenties. I visited the Uffizi Gallery in Florence, and something just clicked. The sheer emotional power of the art made me realize that I wanted to live with these kinds of works around me. Over time, I transitioned from appreciating the old masters to more contemporary artists.
Artemisse Magazine: How do you choose which pieces to add to your collection?
Alexander: I follow both my heart and my mind. The initial reaction is emotional, but I also make sure to research the artist’s history, their role in the art world, and the long-term significance of their work. I don’t collect impulsively, but if a piece strikes a personal chord, I’ll find a way to make it part of my life.
Artemisse Magazine: What role do art fairs play in your collection process?
Alexander: Art fairs are essential for me. They provide a concentrated space where I can discover new talents and emerging trends. Art Basel and Frieze are two of my favorites, not only because of the caliber of galleries but also because of the exposure to different artistic movements from around the world.
Artemisse Magazine: Do you have a particular genre or style that dominates your collection?
Alexander: I have a soft spot for abstract and conceptual art. I admire how these forms challenge traditional perceptions of art and encourage deeper thought. However, my collection is quite eclectic, with everything from minimalist sculpture to detailed figurative works.
Artemisse Magazine: Which artist, in your opinion, is underappreciated right now?
Alexander: There’s an amazing Brazilian artist, Adriana Varejão, whose works delve into colonial history, blending different cultural narratives. I think her work deserves even more attention on the global stage.
Artemisse Magazine: Do you work directly with artists or mostly through galleries?
Alexander: I enjoy building relationships with artists. There’s something special about hearing an artist describe their work in their own words. However, I also rely on galleries for guidance, especially when it comes to discovering new talent and navigating the art market.
Artemisse Magazine: Have you ever commissioned a piece?
Alexander: Yes, I commissioned a piece from a young, London-based artist. It was a collaborative process that added another layer of meaning to the work because it was made specifically for my collection. I plan to commission more in the future.
Artemisse Magazine: What is the most challenging part of collecting?
Alexander: Deciding when to say no. With so many brilliant artists and works out there, it’s easy to get overwhelmed. You have to maintain a balance and stick to your vision, or the collection can lose its coherence.
Artemisse Magazine: How do you display your art at home?
Alexander: I like to rotate my pieces. Each room has a different energy, so I display the works based on the mood I want to create. I also experiment with unconventional placements—like having an installation in the hallway or placing a digital artwork in a more traditional space.
Artemisse Magazine: What advice would you give to new collectors who are just starting out?
Alexander: Start small but smart. Don’t rush into buying major works without doing research. Attend exhibitions, engage with artists, and learn from galleries. Most importantly, buy what you love and what speaks to you personally. If you do that, you’ll never regret your acquisitions.
Artemisse Magazine: What impact do you hope your collection will have on others?
Alexander: I hope my collection will inspire others to see art as a medium of connection, dialogue, and personal growth. Art has the power to challenge our perceptions, foster empathy, and encourage us to think in new ways.